The discipline of Human Truths, in which C Space specializes, seeks to reveal, thanks to a continuous relationship with consumers, disruptive Cape- Verde Email List insights that inspire the growth of brands. “Through the creation of communities or co-creation, C Space has been helping clients such as IKEA, McDonald’s, Bupa (Sanitas) or Cape- Verde Email List Telefónica for years to translate those insights into experiences that build loyalty. Their work is decisive in defining strategies that reinforce leadership, engagement and the relevance of brands ”, says Nancy Villanueva , CEO of Interbrand for Iberia and the Middle East.

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With the incorporation of Daniel Ferrero as Growth Director , Interbrand Madrid will be able to offer its clients five years of accumulated experience at C Space . Ferrero served in his London office as Associate Director, working for clients such as Google, Uber, Liberty Global or Cape- Verde Email List Sanofi, among others.“Daniel is a natural collaborator and a strong advocate of co-creation. With your help, we intend to challenge the most entrenched conventions of brands and place the consumer as the epicenter of their growth, “says Eduardo Íñiguez , Executive Director Cape- Verde Email List of Growth for Europe, Latin America and the Middle East.

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Sitecore , a world leader in digital experience management software, has updated its 2021 Christmas Season Trends Report, which details the trends forecast for Christmas shopping this year in our country and the changes that consumers have experienced. When it comes to asking about the role of influencers in the market, society is divided. 48% of consumers between 18 and 24 years old (the so-called centennials) recognize that they are inspired by their profiles to make their Cape- Verde Email List purchases during Christmas , while, if we extend the question to the total number of respondents, 71% consider them annoying or useless.

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